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LinkedIn for marketing agencies: each partner’s network is your channel

At a marketing agency, LinkedIn works through the personal profiles of partners and account directors, not the company page. Each of them should invite the marketing leads and founders in their vertical, post case studies with numbers and reply when someone shows interest.

By Rodrigo Alonso · A project by Rodrigo Alonso · Updated 31 October 2026

Who to invite on LinkedIn: a guide for marketing agencies

Invite the people who hire agencies: marketing leads at companies already spending.

If you work in…	Invite…	At…
SEO and content	Marketing, content and SEO leads	B2B software, ecommerce, education
Paid media	Acquisition, growth and ecommerce leads	Ecommerce and apps
Branding and design	Founders, CMOs, brand managers	Consumer goods, food, fashion
White label	Partners at other agencies	Agencies in your country that lack your service

How to set up your audience in Reachvite

Values for each tab of the extension:

Industry: The vertical where you have case studies; one per partner to avoid overlap.
Job title: Marketing director, CMO, head of growth, founder at small companies.
Companies: Brands that advertise actively or just raised a round.
Where?: Your country first, then markets that share your language.

Not sure where to start? People like me fills in job title, location and language from your profile.

How many invitations a week?

Two batches of 20 to 30 per person per week.

Each profile has its own pace. Three people at the agency inviting 40 to 60 each, to different audiences, works better than piling everything onto one account. This is our guidance, not a LinkedIn figure; Reachvite stops at the first warning.

Example invitation notes

Without Premium you can only add a note to 5 invitations a month, so save it for the people who matter most.

“Hi Paula, at our agency we run SEO for several online schools and share what works. Glad to connect.”
“Hi Mark, I post ecommerce campaign case studies with their real numbers. Happy to connect if they’re useful.”
“Hi Rose, we help agencies offer analytics under their own brand. I’d like to have you in my network.”

What to post so people accept (and remember you)

Case studies with before-and-after metrics and what you did in between.
Short, respectful teardowns of public websites or ads.
How you work: deliverables, timelines and reporting.

Common mistakes

Prospecting only from the company page.
Every partner inviting the same audience.
Sending the agency deck right after connecting.

Frequently asked questions

Can several people at the agency use it?

Reachvite runs in each person’s Chrome with their own LinkedIn; each profile needs its own licence.

Does it work for small agencies?

Yes. With two or three active profiles and clear verticals, results show within a few months.

Does it send follow-up messages?

No. Reachvite only sends invitations; each person writes their own messages.

Sources: LinkedIn Help on invitations and Reachvite’s features as of 31 October 2026. Paces are guidance, not official figures.

Pick your audience and let Reachvite send the invitations, in batches you approve.

Add to Chrome ↗

Chrome will ask for access to LinkedIn: Reachvite only works with the audience you choose, never sends anything without your OK and doesn’t read your messages or your password.